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The new Apple Macbook Air is an amazing device, no doubt. As soon as it was announced yesterday you were sure that Apple would release a commercial for it with some awesome song by a sexy-sounding female singer ala their iPod Nano ad. Well the future is now, and the commercial is out.

What’s this song you ask? It’s by an artist named Yael Naim. There’s an umlaut over the “i” in “Naim” too, in case you’re into that sort of thing. The song is called “New Soul” and is from the artist’s self-titled album. I love the song and from what I’ve heard of the rest of her album, I love all this artist’s tracks. Check them out for yourself.

• Preview and buy Yael Naim songs from the iTunes store.
• visit the artist’s website.

If you want to hear the entire song used in the Macbook Air commercial, check out the video:

I might have to add Yael Naim to my recent mix tape of female singer/songwriters. Before we know it she’ll be in an Old Navy commercial.

Lyrics, for those of you who are into that type of thing:

I’m a new soul I came to this strange world hoping I could learn a bit about how to give and take.
But since I came here
Felt the joy and the fear
Finding myself making every possible mistake

La-la-la-la-la-la-la-la…

I’m a young soul in this very strange world hoping I could learn a bit about what is true and fake.
But why all this hate?
Try to communicate.
Finding trust and love is not always easy to make.

La-la-la-la-la-la-la-la…

This is a happy end cause’ you don’t understand everything you have done why’s everything so wrong

This is a happy end come and give me your hand I’ll take your far away.

I’m a new soul I came to this strange world hoping I could learn a bit about how to give and take
But since I came here fellt the joy and the fear finding myself making every possible mistake

La-la-la-la-la-la-la-la…

La-la-la-la-la-la-la-la-la-la…

Enjoy. If there are other commercials you’d like to know the music to, leave me a comment. Be sure to subscribe as well since I try to post up info on great TV commercial music as I come across ones that catch my ear.

This holiday season I’ve noticed a slew of commercials using very similar music. I’m thinking of Old Navy and JCPenney especially. These commercials usually have a lot of beautiful women lounging in sweaters, petting dogs, walking in the snow, etc. The music always has a female singer and is sparsely composed–usually just a guitar or piano. There are no baselines, no throbbing beat, just vulnerable folky warbling. That’s right up my alley. You Tube videos and music credits to come after the jump. Read the rest of this entry »